Internet Marketing Coaching Program
The Golden Egg of Internet Marketing. We will help you create a Lead Generation Machine leveraging your Website, Blog and Social Media Marketing. A lead generation strategy is the process of stimulating and capturing interest in a product or service
for the purpose of developing sales pipeline. Lead generation often uses digital channels and the rise of new online and social techniques
has had a profound impact on every company’s lead generation strategy.
Ranking at the top of Google gives you a huge competitive advantage over other companies in your industry.
We follow Google s optimization guidelines to the letter to get your website noticed.
We can help you understand which marketing campaigns are working and where your most valuable traffic
is coming from. In order to succeed, you need to understand your audience.
Search engine/ pay-per-click marketing allows you to get found on Google when prospects are searching
for your products or services. Also get found on Yahoo/MSN/Bing and other top search engines.
Advertising to people who have recently visited your website is a great way to stay top-of-mind at a
very low cost, and show your visitors that you re ready for them when they re ready for you.
Are you controlling your Online Brand? Are you getting new leads and sales from your Social Media platforms?
We can help you develop a Social Media strategy that supports your business growth goals.
Social ads are a very effective way to reach your target audience. Leveraging Facebook, Twitter, LinkedIn
and even Instagram now to find your perfect client or customer.
We use a combination of usability testing, best practices analysis, user feedback and A/B split testing to
increase the percentage of your visitors who become paying customers.
Landing pages are an essential piece of lead generation campaigns, such as Social ads or search
marketing. Landing pages are great for converting visitors into paying customers. You also must
have a legitimate Sales Funnel in place to turn leads into paying customers.
Getting the attention of your users quickly is absolutely essential to your success.
Professional copywriting will help you tell your story in a way that resonates with your audience and earns their trust.
We can help you set up a personalized, event-triggered email marketing campaign that puts people
into different email sequences based on past behavior and personal preferences.
Content is the best way to get people to keep coming back to your website. It s also a great way
to showcase your expertise and become a thought leader in your industry.
Do you have content you want to put in front of your target audience? We use a combination
of social media advertising and blogger outreach programs to get the word out about your content.
If people don t trust you, they won t do business with you. We can monitor your reputation online
so you can leverage positive comments, and address negative ones to keep your reputation intact.
Do you have retail locations? Developing a strong presence on local sites and directories like
Google Places/Brand Pages/Maps and Yelp is absolutely critical to the success of your company.
Integrating your offline marketing with your online marketing is absolutely essential to the
success of your business. We can help you make the connection.
Your website is a medium to get new customers. That s why we design websites with the end user
in mind. Why settle for pretty when you can have pretty and effective?
These days, half of your traffic is coming from other devices, like smart phones and tablets.
If your website isn t optimized for these devices, you re ignoring half of your customers.
If you re a consultant or sell your expertise in some way, positioning yourself as an expert
in your field is a great way to earn the respect of new clients.
The success of a viral campaign depends on: creating a piece of content that is shareable ,
and seeding it through the right channels to get the attention of the top influencers in your space.
Media buying is one of the most effective ways to get instant, qualified traffic.
We research where your target audience hangs out online, and we place relevant ads that get their attention.
Have something really exciting to announce to the world? Use must leverage Press Release Marketing.
We can capture the attention of both traditional media (print/radio/TV) and new media (bloggers/social media.)
The success of a Social Media campaign has a lot to do with the size of your community, also known as Following.
It s all about connecting with the right people, for a valuable quality over quantity approach.
30 Minute Consultation With
James Hickey Founder Of Internet Marketing Coaching Program
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